Your Donors Don’t Care
Most of what you’re telling your donor, she does NOT care about. The end of your fiscal year. The money you need to raise. The building you need to buy or rent. The new staff member. The financial difficulty you’re facing. Your overhead percentage. The number of...
How to Think About Money and Your Job
In my introduction to this topic several days ago I told you that I got caught stealing money when I was in 7th grade. Now I want to tell you why I did it and how it influenced my relationship to and thoughts about money. My parents didn’t have much money. I didn’t...
Big Gifts Come From Bold Offers
In the course of our work, we look at hundreds of non-profit donor files each year, to examine both value attrition and donor pipeline vitality – and by that I mean, is the non-profit’s donor pipeline healthy? The pipeline reports we see (more often than not) show...
There IS a Secret Formula
There IS a secret formula in major gifts, and I’m going to reveal it at the end of this blog. This formula was used with donors recently and caused these gifts to come in: Four MGOs raised $1 million for COVID-19 assistance $10,000 donor gave $15,000 for faith-based...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
