Think and Act Long-Term in University Fundraising
Last in a 5-Part Series: Great Opportunities at Universities I’m tired of colleges and universities using campaigns as a crutch to bring in cash, rather than building long-term relationships with donors and alumni. Campaigns aren’t necessarily bad, but Higher...
Build the University Fundraising Pipeline Immediately
Third in a 5-Part Series: Great Opportunities at Universities In study after study of alumni over the past several years, we’ve seen participation and engagement with their universities continuing to decline. (See reports from CASE Campaign, Counsel for Aid to...
The Donors That Aren’t Good Enough for University Fundraising
First in a 5-Part Series: Great Opportunities at Universities We don’t normally do this in our blog. We don’t typically create a series of posts that focuses on just one sector of the non-profit community, but we’re starting one today because Richard and I feel so...
Stop Prospecting!
If Richard and I could wave a magic wand and stop any destructive practice in major gift fundraising today, we would outlaw major gift officers from prospecting for new donors. It’s hurting our industry, making MGOs quit the profession, and ultimately hurting...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
