by Veritus Group | Nov 22, 2023 | Fundraising, Relationship Fundraising, Strategy, The Veritus Way | Fundraising, Passions and Interests, The Veritus Way
When we talk about The Veritus Way™, we’re referring to our proven approach and structure for relational fundraising that’s focused on making meaningful connections with your donors. But does The Veritus Way still apply when you’re talking about other...
by Jeff Schreifels | Oct 11, 2023 | Donor Communication, Meaningful Connections, The Veritus Way | Donor Conversation, Meaningful Connections, The Veritus Way
I was talking to a major gift officer the other day who was telling me how taking our fundraising courses has changed her career and made a huge impact on her organization. She shared all about how she’s implemented The Veritus Way into her work, and how hard,...
by Jeff Schreifels | Aug 23, 2023 | Donor Relations, Major Gift Fundraising, Strategy, The Veritus Way | Culture of Philanthropy, Fundraising, Major Gifts, Meaningful Connections, Strategic Plans, Structure, The Veritus Way
When Richard asked me if I wanted to join his major gift consultancy back in 2009, he had already established the backbone of the strategy, structure, and process of what we now call The Veritus Way of Major Gifts. But Veritus Group itself didn’t come to life until we...
by Jeff Schreifels | Jun 26, 2023 | donor relationships, Inconvenience, The Veritus Way, transformation | Accountability, Discipline, Focus, Management, Structure, The Veritus Way
I was inspired by a recent blog post by Seth Godin where he said: “The thing you need, the road ahead, the element that will transform your [fundraising]—it appears to be inconvenient.” When I think about the clients we’ve had over the years who have been truly...
by Guest Contributor | May 29, 2023 | Mid-level, Portfolio Management, The Veritus Way, touch points | Donor-Centered, Mid-level donors, Pipeline Development, The Veritus Way, Touch Points
Welcome back to the second part of our mid-level Q&A. For those of you who may have missed our last blog, we answered questions about how to handle mid-level donors you don’t hear back from, how to qualify mid-level donors (spoiler alert, you don’t), and the...