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A New Idea to Connect with Your Donors!

A New Idea to Connect with Your Donors!

by Richard Perry and Jeff Schreifels | Jun 10, 2019 | Connections, Mid-level fundraising, Strategy | Communication, Qualifying

You’re having trouble getting donors to pick up the phone and talk to you. I know this because Richard and I get this question from major gift officers all the time: “How do I get a donor to talk to me?” You know, at Veritus our staff is working with over 200...
We’ve Lost Our Way

We’ve Lost Our Way

by Richard Perry and Jeff Schreifels | Apr 26, 2019 | Plan, Strategy | Mission, Non-Profits

It’s sad to see, but it’s true. In the non-profit community, many of us have lost our way. We’ve moved away from our deeper purpose and become organizations with little heart and diffused focus. It always starts out pure. A couple of people (sometimes more) see a...
It’s Too Simple. It Can’t Be Right.

It’s Too Simple. It Can’t Be Right.

by Richard Perry and Jeff Schreifels | Apr 24, 2019 | Caseload Management, Strategy | Management, Moves Management

Why is it we look for the shiny object, the new, the magical, the innovative, the never-before-tried – why do we look for solutions in these places when the solution is right in front of us? This has always been amazing to me and Jeff. And we often talk about it. In...
What’s Wrong with Those Special Days

What’s Wrong with Those Special Days

by Richard Perry and Jeff Schreifels | Apr 3, 2019 | Giving Tuesday, Marketing, Strategy | Communication, Events, Marketing Plans

“Don’t forget that this coming Friday is X Day!” Just substitute the generic day where I have the X. Cancer Day. Humane Treatment of Animals Day. Etc. That’s the email I received one morning last week. The author and/or strategist behind the email copy must have...
Stark Warning about Disappearing Donors

Stark Warning about Disappearing Donors

by Richard Perry and Jeff Schreifels | Mar 29, 2019 | Outcomes, Strategy | Passions and Interests

In an intriguing and disturbing article in Inside Philanthropy, Holly Hall states that: Although giving was up in 2018 by healthy margins, there are signs of an impending slowdown. Overall donations in 2018 were up by only 1.6 percent, lower than the rate of...
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