by Richard Perry and Jeff Schreifels | Jun 10, 2019 | Connections, Mid-level fundraising, Strategy | Communication, Qualifying
You’re having trouble getting donors to pick up the phone and talk to you. I know this because Richard and I get this question from major gift officers all the time: “How do I get a donor to talk to me?” You know, at Veritus our staff is working with over 200...
by Richard Perry and Jeff Schreifels | Apr 26, 2019 | Plan, Strategy | Mission, Non-Profits
It’s sad to see, but it’s true. In the non-profit community, many of us have lost our way. We’ve moved away from our deeper purpose and become organizations with little heart and diffused focus. It always starts out pure. A couple of people (sometimes more) see a...
by Richard Perry and Jeff Schreifels | Apr 24, 2019 | Caseload Management, Strategy | Management, Moves Management
Why is it we look for the shiny object, the new, the magical, the innovative, the never-before-tried – why do we look for solutions in these places when the solution is right in front of us? This has always been amazing to me and Jeff. And we often talk about it. In...
by Richard Perry and Jeff Schreifels | Apr 3, 2019 | Giving Tuesday, Marketing, Strategy | Communication, Events, Marketing Plans
“Don’t forget that this coming Friday is X Day!” Just substitute the generic day where I have the X. Cancer Day. Humane Treatment of Animals Day. Etc. That’s the email I received one morning last week. The author and/or strategist behind the email copy must have...
by Richard Perry and Jeff Schreifels | Mar 29, 2019 | Outcomes, Strategy | Passions and Interests
In an intriguing and disturbing article in Inside Philanthropy, Holly Hall states that: Although giving was up in 2018 by healthy margins, there are signs of an impending slowdown. Overall donations in 2018 were up by only 1.6 percent, lower than the rate of...