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A Lesson from Political Fundraising

A Lesson from Political Fundraising

by Richard Perry and Jeff Schreifels | Mar 4, 2020 | Giving Motivations, Messaging, Strategy | Donor-Centered, Giving, Reporting Back

I was talking to a friend yesterday – just visiting, catching up and going through the events of the last week. In the midst of the conversation, almost interrupting the line of conversation, she said: “I’m so frustrated with the X presidential campaign fundraising...
Major Gifts Is Not Just Strategy and Structure

Major Gifts Is Not Just Strategy and Structure

by Richard Perry and Jeff Schreifels | Nov 15, 2019 | Strategy, structure | Cultivation, Donor-Centered, Philanthropy

There are plenty of books, blogs, webinars, and training to tell you HOW to do major gifts, including all the content we publish. And if you absorb and retain all of it – from every source, and apply even the tiniest points – you may still fail at DOING major gifts in...
Ten Ways to Get Rid of Your Major Donor

Ten Ways to Get Rid of Your Major Donor

by Richard Perry and Jeff Schreifels | Nov 11, 2019 | Donor Relations, Donors, Strategy | Donor-Centered, Moves Management

Looking to get rid of your major donor? Here are ten easy ways you can do it: (Tweet it!) Have a relationship with her that’s all about her money. Jeff and I have talked about this quite a bit. Your relationship with your donor is not about the money. It’s about...
Get Rid of Donor Fatigue

Get Rid of Donor Fatigue

by Richard Perry and Jeff Schreifels | Aug 21, 2019 | Donor Fatigue, Moves Management, Strategy | Communication, Donor-Centered, Relationships

Your donor is tired. Tired of talking to you. Tired of hearing from you. Tired of your messages, appeals, and phone calls. Your emails. Tired of everything. You can tell something is not right. It’s coming out of the donor’s pores – the scent of rejection, a voice...
Knowing What to Talk About

Knowing What to Talk About

by Richard Perry and Jeff Schreifels | Aug 19, 2019 | MIC, Moves Management, Strategy | Communication, Donor-Centered, Passions and Interests

“I don’t know what to talk about.” That statement sums up the dilemma faced by many MGOs who, on a daily basis, get stuck with not knowing what to talk about with their caseload donor. It’s a common problem with a remarkably simple solution. If you’re thinking about...
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