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Don’t Ask on Every Visit

Don’t Ask on Every Visit

by Richard Perry and Jeff Schreifels | Feb 14, 2020 | Asking, Solicitation | Asking, Cultivation, Moves Management

“There’s no point in visiting a donor if you’re not going to ask for a gift on that visit!” So said the manager in the non-profit. And he’s dead wrong. That’s the worst thing you can do. Because it shows that all you care about is the money – that the only reason...
Stop Blaming….

Stop Blaming….

by Richard Perry and Jeff Schreifels | Dec 17, 2018 | Blame, Solicitation | Cultivation, Leadership, Stewardship

I have to admit, I’m writing from a bit of frustration this morning. I’ve been hearing from a number of fundraising professionals who are lamenting that their major gift program is not producing like they need it to, and they’re blaming every outside source they can...
Permission-Based Asking: An Introduction

Permission-Based Asking: An Introduction

by Richard Perry and Jeff Schreifels | Oct 3, 2018 | Asks, Permission, Solicitation | Asking, Communication, Moves Management

Today, I’m really excited to begin a series of six blogs that will introduce a new asking model that Veritus has created. It’s called Permission-Based AskingTM. Jeff and I have a ton of energy about this because we’ve been searching for a way to fully express our...
Provide Options in Your Ask

Provide Options in Your Ask

by Richard Perry and Jeff Schreifels | Jan 12, 2018 | Communication, Solicitation | Asking, Donor Visits, Proposals

Here is how one major gift officer turned a donor’s gift of $2,600 last year into a gift of $56,500 this year. It all started at a Veritus Group retreat last fall, when one of our client managers shared how one organization she works with listed donor projects...
How Silos Abuse the Donor

How Silos Abuse the Donor

by Richard Perry and Jeff Schreifels | Jun 29, 2016 | Harming Donors, Major Donors, Solicitation, Strategy | Moves Management, Relationships, Stewardship, Uncategorized

It happened at a large southwestern non-profit. A woman had inherited a substantial amount of wealth from her father, and over the years (when both she and her husband were in good health) she had given this non-profit over $80 million, plus other property and even...
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