Why Asking Boldly Hardly Ever Happens
The donor is giving $5,000 a year. She has the capacity to easily give $250,000, has the inclination, and has an expressed desire to connect more deeply with the organization. But the frontline fundraiser does not ask for more. Why? He is afraid it might offend her...
No Program Information, No Program Money
“Do you want the money?” the frontline fundraiser said to the program person. “Do you want more money to continue your program?” she clarified with additional emphasis and urgency. And when the program person wagged his head in agreement, she added: “Then give me the...
Creating Awareness: The First Relationship Step to Get Meetings
“I had no idea you did that!” the donor said. And that, my friend, is where it all starts to go bad or good, depending on how the MGO handles it. Picture this… You have qualified the donor for your caseload. You have even uncovered her passions and interests. But when...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
