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Build the University Fundraising Pipeline Immediately

Build the University Fundraising Pipeline Immediately

by Richard Perry and Jeff Schreifels | Jul 13, 2020 | Alumni, leadership, Management, Pipeline, Universities | Culture of Philanthropy, Donor-Centered, Higher Education

Third in a 5-Part Series: Great Opportunities at Universities In study after study of alumni over the past several years, we’ve seen participation and engagement with their universities continuing to decline. (See reports from CASE Campaign, Counsel for Aid to...
Creating a Mid-Level Program Forces You to Become Donor-Centered

Creating a Mid-Level Program Forces You to Become Donor-Centered

by Richard Perry and Jeff Schreifels | May 10, 2019 | leadership, major gifts, Mid-Level Program, Pipeline | Direct Response, Mid-level donors

If you’re worried that your development team is more concerned with the revenue of their own department versus what is best for the donor, one way to turn that around is to create a mid-level donor program. Here’s what’s happening today in many non-profit fundraising...
How to Transition a Mid-Level Donor to a Major Gift Officer

How to Transition a Mid-Level Donor to a Major Gift Officer

by Richard Perry and Jeff Schreifels | May 25, 2018 | Mid-level Gift Officer, Pipeline, Transitions | Communication, Donor-Centered, Mid-level donors

How do you take a donor that a mid-level gift officer has been working with and hand him over to a major gift officer? Our team at Veritus gets this question all the time, because not only do we help build and manage major gift programs, we also do the same with...
Creating a Mid-Level Donor Program for YOUR Non-profit

Creating a Mid-Level Donor Program for YOUR Non-profit

by Richard Perry and Jeff Schreifels | Jul 27, 2016 | Cultivation, Mid-Level Donor Program, Pipeline | Caseloads, Donor Retention, Mid-level donors, Uncategorized

When Richard started Veritus Group, and I later joined him, we started out working with clients to create, build and manage only major gift programs. But after several years, we began noticing that our clients still had a problem with their donor file that was not...

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