Six Practical Ways to Get to Know Your Donor

Six Practical Ways to Get to Know Your Donor

In my last post, I wrote about the importance of taking your time to build relationships with donors. Major gift fundraising is a “long game.” This is not direct-response fundraising, where you send out an appeal and within the first 10 days of response, you how well...
You Can’t Rush a Relationship

You Can’t Rush a Relationship

I want you to think about your significant other or best friend. How long did it take to cultivate and build that relationship to where it is today? Most likely, a very long time. Even if you think you know that person very well, the fact is that you are still finding...