Put Your Donors on an Emotional Rollercoaster
People purposely watch movies, television shows and video clips that make them emotional. If you have watched the television show “This is Us,” you know before you watch any episode that you will be blubbering in your pillow before the show ends. Or you know when you...
Just Do It!
At Veritus Group, we have worked with many major gift officers. When we ask them how they’re doing with meeting and deepening their relationships with donors, we often get a response like this: “Well, I haven’t been having much donor contact; I’m just not finished...
How to Confuse Your Major Donor
Several months ago I was sitting in a large conference room, listening to a presentation of a leader in a major non-profit. He looked good. He carried himself well. His speech was precise. His tone was easy to listen to. I was all ears. And then he started his...MGOs Stay When They Can Change the World
Part 3 of a Six-Part Series: Six Reasons Your MGO Will Stay at Your Organization Your major gift officers want to change the world. And they want to do it through the mission of your organization. If you sat down with great MGOs who are with an organization for a long...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
