Are You Planning Monthly Touch Points for Your Caseload Donors?
Feeling overwhelmed at the thought of creating a 12-month plan with touch points for each of your caseload donors? I have some great practical advice for you. We do a ton of planning at Veritus Group. We’re working with over 150 major gift officers at a given time,...
Are You Having Trouble Coming Up with Touch Points?
I have some great practical advice for you. We do a ton of planning at Veritus Group. Right now, we’re working with over 150 major gift officers, so all of them are in some stage of developing their strategic plans. One area where we find that many major gift...
Major Gift Organizational Structure — #3: The Major Gift Pipeline
You are familiar with the Donor Pyramid. This classic fundraising image, reproduced below, is meant to illustrate how donors enter a non-profit’s fundraising system, and then how they move up to greater involvement and giving. Donor acquisition happens when a...
Major Gift Organizational Structure — #1: What’s Wrong?
Today I’m beginning a five-part series on major gift organizational structure where we will explore: What’s wrong with most organizational structures Putting major gifts into the right organizational context The nature of the major gift pipeline The four main things...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
