The Only Reason Your Non-Profit Should Be Worried About the Economy
Back in May, Richard wrote an article on why inflation and a troubled economy should not affect giving. He explained that if you bring a compelling offer that matches your donor’s passions and interests, your donor will give. Richard made that bold statement based on...
Why Are Fundraisers Obsessed with Younger Donors?
Richard and I have been befuddled for years on why fundraisers are fixated on younger donors. I think it’s because fundraisers are typically much younger than their donor base and, since society is focused on the young and being young, these fundraisers think they...
Collecting Courage: Joy, Pain, Freedom and Love
In the last 10 years of writing what’s amounted to thousands of blog posts, Richard and I have never promoted or reviewed a book… until today. Being middle-aged, white men, it’s easy to go through life not realizing the privilege we’ve had and not having to think...
Develop Offers that Donors Want
7 Keys to a Successful Major Gift Program – Key #4: Develop Offers that Donors Want “Donors are approaching philanthropy in a completely different way. They are making decisions more thoughtfully. Their gifts are following their own intended purposes. Donors are...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
