Question of the Month: How do you move out of a membership, annual giving, or events-based fundraising model?

Question of the Month: How do you move out of a membership, annual giving, or events-based fundraising model?

Is your organization’s fundraising strategy focused primarily on events, membership programs, or an annual giving model? While these strategies can certainly be valuable, they tend to promote a transactional giving mindset that limits the organization’s...
Get Rid of Your Giving Club

Get Rid of Your Giving Club

I was talking to a prospective client recently who was interested in starting a new mid-level program, and all they wanted to talk about was what they would call their giving clubs and the subsequent incentives so that donors would give more. I was like, “Why do you...
Moving Out of a Membership-Only Mindset [Podcast Episode]

Moving Out of a Membership-Only Mindset [Podcast Episode]

Many non-profits have a membership model as a key part of their fundraising strategy. And while membership donors can be some of the most loyal and consistent in their giving, a membership model can also be limiting. Donors are going to give what you ask for. If you...