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Truth Bomb #4: Major Gifts is Your Highest Net Revenue Generator

Truth Bomb #4: Major Gifts is Your Highest Net Revenue Generator

by Richard Perry and Jeff Schreifels | Nov 4, 2020 | major gifts, Net Revenue, Strategy | Budgets, Management, Return on Investment

Fourth in a six-part series: Truth Bombs About Major Gifts You cannot start or invest in a major gift program and see immediate results. The problem in our industry is that non-profit leaders and managers don’t understand that. They don’t understand that for two...
The Reason You Aren’t Getting Large Gifts

The Reason You Aren’t Getting Large Gifts

by Richard Perry and Jeff Schreifels | Jun 3, 2020 | donor plans, major gifts, Offers | Asking, Donor Offers

In the course of our work we look at hundreds of non-profit donor files each year, to examine both value attrition and donor pipeline vitality – by that I mean, is the non-profit’s donor pipeline healthy? The pipeline reports we see (more often than not) show very few...
This is a Wake-Up Call!

This is a Wake-Up Call!

by Richard Perry and Jeff Schreifels | Oct 25, 2019 | Economy, major gifts, Value Attrition | Donor Attrition, Donor Retention

We’ve been doing this major gift work for many years and have analyzed hundreds of non-profit major donor data files. And we’ve always been concerned that most non-profits are losing hundreds of thousands to millions of dollars to value attrition each year without...
Mid-Year Check Up #4: The Two Donors Who Can Give Big!

Mid-Year Check Up #4: The Two Donors Who Can Give Big!

by Richard Perry and Jeff Schreifels | Jul 26, 2019 | major gifts | Caseloads, Major Donors, Transformational Gift

Part 4 of a 5-part series: The Mid-Year Major Gift Check Up List There are two donors in your current caseload who can give your organization a six or seven figure gift! “What?! In my caseload?” Yep. How do I know this? Because I have not, in all my career, ever seen...
Creating a Mid-Level Program Forces You to Become Donor-Centered

Creating a Mid-Level Program Forces You to Become Donor-Centered

by Richard Perry and Jeff Schreifels | May 10, 2019 | leadership, major gifts, Mid-Level Program, Pipeline | Direct Response, Mid-level donors

If you’re worried that your development team is more concerned with the revenue of their own department versus what is best for the donor, one way to turn that around is to create a mid-level donor program. Here’s what’s happening today in many non-profit fundraising...
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