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Your Words Really Matter

Your Words Really Matter

by Richard Perry and Jeff Schreifels | Oct 4, 2021 | Donors, Language, Wealth | Communication, Major Donors, Mid-level donors

It’s a problem I have had to deal with most of my life.  Where my mouth gets in front of my brain.  The words come out and, BAM, there is no getting them back.  You know what I mean.  You have said something and then, once your brain catches up, you realize that you...
Don't Talk Like That!

Don't Talk Like That!

by Richard Perry and Jeff Schreifels | May 15, 2017 | Donors as Mission, Language, Mission | Communication, Donor-Centered, Philanthropy

#3 in the Series “Donors As Mission” It was one of those sweltering, hot, humid days in Washington D.C., like only D.C. could produce. I was taking a tour of Miriam’s Kitchen, a client of Veritus who is trying to eliminate chronic homelessness in their city. They are...

Watch Your Language!

by Richard Perry and Jeff Schreifels | May 6, 2015 | Language, Messaging, Moves Management | Donor Retention, Donor-Centered, Major Gifts, Moves Management, Uncategorized

You can tell what a person really thinks by the language they use or the behavior they engage in when the customer or donor is not looking. I was reminded of this truth at a recent Veritus Group retreat when one of our associates looked me in the eye and said:...

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