Focus on Building Relationships, Not Reaching Metrics
Second in a 5-Part Series: Great Opportunities at Universities I was told from a top university research director that I might get into trouble for writing this post. That’s because universities’ major gift program culture is extremely centered on metrics, and...
Universities are NOT Getting It
We realize that The Veritus Way of doing major gifts hasn’t been adopted by every non-profit. That “way” is honoring donors by creating relationships with them so you can know their passions and interests; then you create offers that will inspire them to give to all...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
