by Richard Perry and Jeff Schreifels | Jun 25, 2014 | Annual Appeal, campaigns, Direct Mail, Giving, Stewardship | Development Directors, Donor-Centered, Fundraising, Philanthropy
I think one of the most annoying concepts in fundraising is this thing called the “Annual Appeal.” I know a lot of universities, hospitals and small non-profits use this strategy, but I gotta tell you, it drives me nuts! In fact, I wish we could kill the whole...
by Richard Perry and Jeff Schreifels | Dec 6, 2013 | Fundraising, Giving, Younger Donors | Donor-Centered, Major Gifts, Philanthropy, Uncategorized
We are a society that values youth. We want to look young, feel young, be young… forever it seems. Billions are spent trying to recapture a youthful look. Essentially, I would say our society is obsessed with it. And as Richard and I meet MGOs and fundraising...
by Richard Perry and Jeff Schreifels | Nov 27, 2013 | Giving, Non-Profits, Stewardship | Donor-Centered, Major Gifts, Storytelling, Uncategorized
Miss Josephine Conrad loved animals. This love came from living with parents who were conservationists, even at the turn of the 20th Century. Her father was an industry magnate and had made a great fortune. Josephine was their only child and grew up an independent...
by Richard Perry and Jeff Schreifels | Oct 3, 2013 | Giving, leadership, Philanthropy | Uncategorized, White Paper
Another article from Veritus Group to help you succeed at major gift fundraising. What you will learn in this article: What a non-profit looks like that has a culture of philanthropy. How to create a culture of philanthropy at your organization. Why telling your story...
by Richard Perry and Jeff Schreifels | Sep 16, 2013 | Giving, Philanthropy, Vision | Donor-Centered, Giving, Major Gifts
Major Gift Officers and non-profit leaders around the country, at this very moment, are trying to figure out how to get one of their donors to say “YES” to a project or program that needs funding that will, in some way, change the world. Richard and I, along with our...