Question of the Month: How do you get donors to engage?

Question of the Month: How do you get donors to engage?

We get this question from major gift officers all the time: “How do I get a donor to talk to me?” At any given time, our staff at Veritus is working with over 200 mid-level and major gift officers, so we’re always learning and exploring new ways to connect with...
The Wind Is at Your Back. What Are YOU Going to Do?

The Wind Is at Your Back. What Are YOU Going to Do?

You may have heard that there’s a new fundraising report out called the Philanthropy Outlook by Lilly School of Philanthropy and sponsored by CCS. Basically, the report says that the forecast for 2024 and 2025 is that overall, giving will go up 4.2% and 3.9%. For...
Patience and Persistence: The Heartbeat of Successful Fundraising in 2024

Patience and Persistence: The Heartbeat of Successful Fundraising in 2024

Well, it’s a new year! And as we welcome the new year, it’s a time for reflection, anticipation, and, most importantly, recommitment to your core values as fundraiser. Here at Veritus Group, the stories I’ve heard over the past year from our team are both...
Do You Really Need to Host Another Fundraising Event?

Do You Really Need to Host Another Fundraising Event?

For a long time, hosting donor events and fancy galas was the be-all and end-all of fundraising. But in our post-pandemic world, it’s hard to argue that they serve anything more than a publicity function. Even before the pandemic showed how unreliable events are as a...