by Richard Perry and Jeff Schreifels | Feb 10, 2020 | Drivers, Giving, Philanthropy | Caseloads, Passions and Interests, Strategic Plans
Third in a Series: How to Identify Donor Passions and Interests Identifying passions and interests is the easiest thing to do in major gift fundraising – and the hardest. It all depends on the donor. Some donors know the answer to your why question – “Why are you...
by Richard Perry and Jeff Schreifels | Feb 7, 2020 | Donors, Drivers | Cultivation, Donor-Centered, Passions and Interests
Second in a Series: How to Identify Donor Passions and Interests It’s always good to ask the “why” question in a donor relationship. “Why are you interested in that?” Or, “what caused your interest in that?” The reason this is so important is that you want to identify...