Get Rid of Your Giving Club
I was talking to a prospective client recently who was interested in starting a new mid-level program, and all they wanted to talk about was what they would call their giving clubs and the subsequent incentives so that donors would give more. I was like, “Why do you...
What Journalism Can Teach Us About Fundraising
One of the best things we can do for ourselves is look at how someone else is doing their work and explore how to apply it to what we do in fundraising. Take asking questions, for example. Most fundraisers consider themselves able to have a congenial conversation with...
Why Your Donor May Be Confused About Their Relationship With You
You can tell when a donor is confused about their relationship with your organization. Here is what you see when that happen. The donor expects to have a relationship where information is freely shared; where they can ask questions; where they will be listened to;...
Question of the Month: What do major donors need to know in order to make a big gift?
Among your major donors, there are maybe 2 or 3 individuals who have both the capacity and the inclination to give a transformational gift to your organization. But before they do that, they want to feel confident in the following: They need to know that they can...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
