How Should You Measure MGO Performance?
It is amazing to Jeff and me how often MGOs are left to wander in their jobs with no guidance and no measurement of performance. That’s why we came up with the following MGO Performance Dashboard: If you are an MGO reading this, don’t get wound up. This is not...How to Sell a Business on Your Cause
We were sitting in a room discussing how to approach various businesses and corporations in the community. The DOD and several MGOs were having quite a debate about the subject, with the prevailing argument being that we should lead with a compelling need the...Donor Asks: “Do You Miss Me?”
The donor made a $5,000 pledge, payable at $100 a month. She stopped giving and the organization said nothing! This is an amazing story of ignorance and neglect – ignorance in that a good fundraiser should know better, and neglect in that this good donor was...The Major Gift Pipeline
I just returned from a planning meeting in Boston with a group of progressive fundraising professionals. One of the topics was how to make decisions related to the major gift pipeline. The issues we were addressing are familiar to all of us. Things like: Where does...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
