Why You Need Consistent Communication
One of the “pushbacks” we get from major gift officers about “The Veritus Way” is the need to create at least one touch point per month, PER DONOR, for everyone in your portfolio. Over the course of a year, that’s 1,800 touch points. That’s where the pushback comes...
Don’t Pursue Your Donors… Be Consistent
I think I’m changing my language about a major gift officer’s approach with a donor who is difficult to engage. For years, both Richard and I have said you should be patient, yet persistent with a donor. Eventually, you will come together. That word persistent always...
Commitment & Consistency: Key Principles of Influence
You know what a wonderful experience it is to be with someone who consistently keeps commitments. You also know how frustrating it is when someone says they will do something, and then you never hear a peep out of them. This area of commitment and consistency is a key...Commitment and Consistency: #3 of Six Principles of Influence for Fundraising
You know what a wonderful experience it is to be with someone who consistently keeps commitments. You also know how frustrating it is when someone says they will do something, and then you never hear a peep out of them. This area of commitment and consistency is...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
