Don’t Share the Cost Detail
Imagine going into a store to buy a pair of shoes. This is the dialogue between you and the customer service person (CSP) helping you, after he’s brought you the shoes you requested. CSP: Would you like to try them on? You: In a second; I have some questions. CSP:...
Permission-Based Asking: An Introduction
Today, I’m really excited to begin a series of six blogs that will introduce a new asking model that Veritus has created. It’s called Permission-Based AskingTM. Jeff and I have a ton of energy about this because we’ve been searching for a way to fully express our...
The Main Reason Your Donor Will Not Meet with You
Several weeks ago I was at a conference with the good MGOs of the Central Territory of The Salvation Army. I was going through the points from my series on The Relationship Path to Getting Meetings. As I started my presentation I asked the group the following...
In Fundraising, It’s About the Problem, NOT the Process
Several weeks ago I sat in a long meeting discussing strategy with a group of major gift officers. We had asked program staff from the organization to attend, to give us resources for constructing donor offers. I should have brought a pillow to the meeting so I could...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
