Medium to Large Organizations: Where Do You Find Major Donors? Part 2 of 2
In my last post, I set the context for all organizations who want MORE major donors. As I said, almost every non-profit Richard and I talk to wants to increase the size of their major gift program. Who doesn’t, right? But unfortunately, most folks in non-profit...
Mid-Year Check Up #3: Are You Upgrading Your Donors?
Part 3 of a 5-part series: The Mid-Year Major Gift Check Up List Do a little exercise right now. Take your list of donors and look at their giving record in the 2017 calendar year. Yes, 2017 – not 2018. We’ll get to that. And forget about your fiscal year – it has no...
Get Rid of the Word ‘Annual’
It’s an old way of thinking. It’s an old paradigm. It’s out of date. It’s strategically wrong. Flawed. It should not have any place in your brain or in your dealings with donors. I’m talking about the word “annual.” It’s time to get rid of this word and the thinking...
How Do You Upgrade a Major Donor?
You have a donor who has given $10,000 every year for the past 5 years. What do you do to upgrade a donor to the next tier? This question is probably one of the most-asked questions Richard and I get from clients and readers. People are throwing up their hands and...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
