by Jeff Schreifels | Aug 23, 2023 | Donor Relations, Major Gift Fundraising, Strategy, The Veritus Way | Culture of Philanthropy, Fundraising, Major Gifts, Meaningful Connections, Strategic Plans, Structure, The Veritus Way
When Richard asked me if I wanted to join his major gift consultancy back in 2009, he had already established the backbone of the strategy, structure, and process of what we now call The Veritus Way of Major Gifts. But Veritus Group itself didn’t come to life until we...
by Veritus Group | Jul 7, 2023 | Fundraisers, Fundraising, Meaningful Connections, Professional Development, Training | Fundraising, Jobs, Professional Development, The Veritus Way, Training
Today’s Client Corner article features an interview with Maureen Gregory, Director of Leadership Gifts for Freestore Foodbank. As Maureen Gregory tells it, she “fell into fundraising.” Just out of school, she was working as a waitress when a fellow restaurant...
by Jeff Schreifels | Jun 26, 2023 | donor relationships, Inconvenience, The Veritus Way, transformation | Accountability, Discipline, Focus, Management, Structure, The Veritus Way
I was inspired by a recent blog post by Seth Godin where he said: “The thing you need, the road ahead, the element that will transform your [fundraising]—it appears to be inconvenient.” When I think about the clients we’ve had over the years who have been truly...
by Jeff Schreifels | Jun 14, 2023 | Board of Directors, Non-Profit Leadership, Work Your Plan | Board of Directors, Executive Directors, Leadership, Management, Planning, The Veritus Way
Last month, I had the privilege of presenting our donor analysis and The Veritus Way to a new client’s leadership and board development committee. They had recently hired us. But in a span of just three months, their Executive Director, Development Director, and Major...
by Guest Contributor | May 29, 2023 | Mid-level, Portfolio Management, The Veritus Way, touch points | Donor-Centered, Mid-level donors, Pipeline Development, The Veritus Way, Touch Points
Welcome back to the second part of our mid-level Q&A. For those of you who may have missed our last blog, we answered questions about how to handle mid-level donors you don’t hear back from, how to qualify mid-level donors (spoiler alert, you don’t), and the...
by Richard Perry and Jeff Schreifels | Apr 26, 2023 | Fundraising, Major Gift Fundraising, Nonprofit management, Revenue, Strategic Plan | Major Donors, Major Gifts, Performance, Strategic Plans, The Veritus Way
I just finished reading several blogs and reflections from AFP-ICON, which just wrapped up in New Orleans, and it sounds like people are extremely nervous! Why? Because a recent report by the Fundraising Effectiveness Project shows that for the first time since 2013,...