Serving Your Donors Means Asking
For many years now, my colleagues and I at Veritus Group have been continually perplexed with how many major gift officers around the country are not asking their donors for gifts. I recall one meeting a few years ago when the development director of a non-profit...Little Things Add Up: Serving Your Donors Beyond Expectations
Several months ago I had an MGO tell me a great story about one of her donors. Margaret has been an MGO for many years, and she has been with her current organization for over 10 years. She has built solid relationships with her donors. I would say Margaret is one of...Medium to Large Organizations: Where Do You Find Major Donors? Part 2 of 2
In my last post, I set the context for all organizations who want MORE major donors. As I said, almost every non-profit Richard and I talk to wants to increase the size of their major gift program. Who doesn’t, right? But unfortunately, most folks in non-profit...The Internal Conversation Must Change – #5 in Major Gifts: A Thing of the Heart
“Look,” the CEO said, “you can spout all that mumbo jumbo about major gifts being focused on donors and their needs, but the fact is that if the money doesn’t come in, none of that will matter!” And that was the end of the conversation. For this CEO, major gifts was...Heart & Light are the Key Drivers – #2 in Major Gifts: A Thing of the Heart
William James, an American philosopher and psychologist who lived and worked in the late 1800s early 1900s, said that the greatest discovery of his generation was that a human being could alter his life by altering his attitudes. Another way to say this is: “you are...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
