How to Get Donors to Fund General Operations
Do you know everything your organization does and how much it costs? Do you have a file folder, either virtual or actual, full of projects and programs at different dollar levels to match up with each of your donors’ passions and interests? When I ask MGOs that...Donors Want to See Good Done – #3 in Major Gifts: A Thing of the Heart
It was a disturbing conversation. The donor had made a significant gift and was now asking what had resulted – what had actually happened – from that gift. A simple question. The Director of Development was caught in the corner. Anticipating a grilling from the donor,...Valuing Impact, Outcomes Vs Overhead: #2 Trend to Watch in 2015
More non-profit leaders, MGOs and donors will value impact and outcomes vs. overhead in 2015. That is the second trend to watch this year. In an earlier post on reminding your donors about impact, I wrote about the need to focus on impact and outcomes rather than...Remind Your Donors About Impact
We have trouble stirring up north. Good trouble. Brady Josephson, Canadian charity strategist, marketer, professor, writer and all around solid thinker on non-profit matters, is addressing a favorite topic of Jeff’s and mine: how organizations measure their...Specifics Matter in Major Gifts
It’s a topic that comes up almost every day for Jeff and me. It frustrates finance people and managers. But it is something that we cannot ignore, because donors are wired to give to specific things. Period. There is no way around it, right? Wait. There IS a way...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
