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Not Caring Doesn’t Work

Not Caring Doesn’t Work

by Richard Perry and Jeff Schreifels | Oct 21, 2020 | Caring, Empathy | Donor-Centered, Mission

If, as a MGO or PGO, all you’re doing is shuffling papers around, making some contacts and working the plan in order to get the money – if this is all you’re doing, it’s not going to work for you, or your donor, or the organization long-term. Why? Because you don’t...
Why Your Non-Profit Is Missing the Mark

Why Your Non-Profit Is Missing the Mark

by Jeff Schreifels | Sep 27, 2023 | Donors as Mission, Non-Profit Leadership, Organizationally centered | Donor-Centered, Donors as Mission, Focus, Leadership, Mission, Non-Profits

I recently received an email from a VP of Development from a fairly large organization. She’s struggling with the leadership at her non-profit. In that email, she asked us this question: “How do I get our executive leadership to care for our staff and our donors? The...
What’s Wrong with Trashing Donor-Centeredness?

What’s Wrong with Trashing Donor-Centeredness?

by Richard Perry and Jeff Schreifels | Aug 24, 2020 | Donors, Management | Donor-Centered, Leadership, Mission

The latest “thing” out there in fundraising land is the trashing of the donor-centered concept. This is done mostly by people who don’t understand the term and/or don’t understand non-profit management. Here’s how it often goes… You can’t be donor-centered because: It...
Train Yourself to Feel the Pain

Train Yourself to Feel the Pain

by Richard Perry and Jeff Schreifels | May 29, 2020 | emotion, Empathy | Impact, Mission

Can you feel the pain? Can you really feel it? The pain of a person not able to make ends meet, or abused by someone else, or suffering an injustice. The pain of a person who doesn’t have the opportunity to be educated – who lives in a world of not knowing, who lacks...
Do You Have a Vision?

Do You Have a Vision?

by Richard Perry and Jeff Schreifels | Oct 28, 2024 | Culture of Philanthropy, Donor goals, Vision | Culture of Philanthropy, Mission, Planning

For years, Richard and I have been saying that a non-profit should consider half of their mission to be about donors. In other words, your mission should be just as much about your donors as the work you’re doing every day to make a difference in the world. That’s a...
Stay Close to the Need

Stay Close to the Need

by Richard Perry and Jeff Schreifels | May 18, 2020 | Compassion, motivation, Need | Impact, Mission, Non-Profits

One of the things that I’ve appreciated about Richard over the years, when he talks to fundraisers, is that he’s always stressing to you the importance of “staying close to the need.” I can say, without any hyperbole, that when Richard is speaking at a conference or...
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