by Richard Perry and Jeff Schreifels | Sep 14, 2022 | Caseload Management, Caseload Value, Major Gift Officer | Caseloads, Major Gift Officers, Major Gifts
The other week, I posted on LinkedIn about the limits of a major gift caseload, and it caused quite a lot of reactions. It was a simple post that said: “A Major Gifts Officer cannot be expected to manage a qualified caseload of more than 150 donors in a meaningful and...
by Richard Perry and Jeff Schreifels | Sep 9, 2022 | Communication, emotion, Major Gift Fundraising | Communication, Fundraising, Impact, Major Gifts
I was listening to her tell the story. It was about a single mom and her small child who’d been helped by the non-profit. The MGO told me where they lived, how they both had been abused by a very controlling man, how she had tried to run away and was caught and...
by Richard Perry and Jeff Schreifels | Sep 5, 2022 | Donor Pipeline, Major Gift Pipeline, Nonprofit management | Major Gifts, Pipeline Development, Structure
Here’s a donor pipeline and an example of what not to do in fundraising. The numbers show active donors in range-of-giving categories. It is a perfect example of a dying major gifts pipeline. There are several things to note here. 99.62% of the total donors – 161,841...
by Richard Perry and Jeff Schreifels | Aug 17, 2022 | Major Gift Programs, Membership Programs, Mid-level, Nonprofit management | Major Gifts, Management, Mid-level donors, Strategic Plans
Many non-profits have a membership model as a key part of their fundraising strategy. And while membership donors can be some of the most loyal and consistent in their giving, a membership model can also be limiting. Donors are going to give what you ask for. If you...
by Richard Perry and Jeff Schreifels | Jun 8, 2022 | Asking, Donor Relations, Major Gift Officers, Relationship Building | Asking, Major Gift Officers, Major Gifts, Relationships
“I was able to step into the role feeling a lot more confident.” Susan Nahvi, MGO, Friends Committee on National Legislation Susan Nahvi started her career at the Friends Committee on National Legislation straight out of college doing advocacy work as a...
by Richard Perry and Jeff Schreifels | Mar 25, 2022 | Job Description, Major Gift Officer, Performance | Major Gift Officers, Major Gifts, Prioritizing
A couple of years ago, I was helping to manage a Major Gift Officer at a medium-sized non-profit. Mary (not her real name) was a veteran fundraiser who was struggling with making her revenue goals when I met her. Her manager was concerned because she had been a...