by Richard Perry and Jeff Schreifels | Nov 24, 2021 | mistakes, Philanthropy, The Veritus Way | Leadership, Major Donors, Major Gifts
Why would you continue to do something that is obviously not productive and doesn’t contribute to your objective? Why would you do this in light of the facts that are right in front of you? This is one of the great mysteries in our work. Sometimes I just shake my head...
by Richard Perry and Jeff Schreifels | Nov 22, 2021 | mistakes, Passions & Interests, The Veritus Way | Giving, Major Donors, Major Gifts
One of the advantages of being an outside consultant is that you can see things that those who are “in it” can’t, for one reason or another. It doesn’t mean a consultant is better than a front-line fundraiser; it just allows for a different perspective. Richard and I...
by Richard Perry and Jeff Schreifels | Nov 19, 2021 | Donor Service, Donor strategy | Fundraising, Major Donors, Major Gifts
I think we can agree that providing donors with excellent service is necessary to your non-profit if you want to continue to grow your donor file, and subsequently, your revenue. But one thing I’ve noticed, especially with some smaller non-profits where staff wear...
by Richard Perry and Jeff Schreifels | Nov 3, 2021 | Donor Motivations, Giving Tuesday, Year-end Giving | Fundraising, Major Donors, Major Gifts
It comes up every year, and we just have to comment on it. It’s Giving Tuesday. Another event that someone created to raise money. Jeff wrote about it a year ago in this blog post. Read it. Jeff made a couple important points: Giving Tuesday diverts attention away...
by Richard Perry and Jeff Schreifels | Sep 29, 2021 | Donor Communication, Donor strategy, Privacy | Major Donors, Major Donors
I had known the principle all along. But my sympathy for the MGO had persuaded me that it was OK to do. So, I supported the practice of just showing up at a non-responsive donor’s door unannounced bearing gifts and glad tidings. This changed when I heard three...
by Richard Perry and Jeff Schreifels | Sep 6, 2021 | Giving Drivers, Increased Giving, pandemic, Passions & Interests | COVID-19, Giving, Major Donors
“My donor can’t give more.” When we hear this, it is usually pure speculation on the part of the front-line fundraiser. Speculation driven by a belief that the reason the donor is giving the money in the first place is purely economic, i.e. “they can afford it” or...