by Richard Perry and Jeff Schreifels | Oct 25, 2021 | Impact Reporting, Managing Donors, Passions & Interests | Major Donors, Non-Profits
For years now, Richard and I have been writing about the fact that today’s donors do not give out of obligation like the generation before them. They no longer just trust that your organization is doing good things because you’re a non-profit. They will not accept it...
by Richard Perry and Jeff Schreifels | Oct 4, 2021 | Donors, Language, Wealth | Communication, Major Donors, Mid-level donors
It’s a problem I have had to deal with most of my life. Where my mouth gets in front of my brain. The words come out and, BAM, there is no getting them back. You know what I mean. You have said something and then, once your brain catches up, you realize that you...
by Richard Perry and Jeff Schreifels | Oct 1, 2021 | Donor Impact Portfolio | Donor Offers, Major Donors
“Look, donors know what we do. Just tell them we need their support, and they will give.” “Donors have a general interest in what we do. There is no need to provide more detailed information.” “Our financial management is our business – donors do not need...
by Richard Perry and Jeff Schreifels | Sep 29, 2021 | Donor Communication, Donor strategy, Privacy | Major Donors, Major Donors
I had known the principle all along. But my sympathy for the MGO had persuaded me that it was OK to do. So, I supported the practice of just showing up at a non-responsive donor’s door unannounced bearing gifts and glad tidings. This changed when I heard three...
by Jeff Schreifels | Jul 10, 2024 | Donor Communication, Donor strategy, Email, Phone calls | Communication, Database, Fundraising, Major Donors
For many frontline fundraisers, one of the biggest barriers to connecting with donors is not about getting the nerve to call and follow up with a donor; it’s getting the number or email in the first place! In fact, it’s probably the #1 question we get when we urge...
by Richard Perry and Jeff Schreifels | Aug 9, 2021 | Donor Offers, Impact Reporting, Showing Impact | Giving, Major Donors, Passions and Interests
Third in a three-part series: “Why Your Donors Aren’t Giving More” You walk into your favorite restaurant and are seated at your preferred table – a booth in the corner. Looking at the menu you’ve decided to order the special, a cup of tomato soup and a chicken salad...