Your Donors Are Searching for Significance
I was sent away to a boarding school in another country when I was six years old. Except for two years, all of my school and college experience was in boarding schools away from home. I rarely saw my parents during all those years. In fact, I never really knew them....
How to Measure Meaningful Connections
There’s been a big change in the non-profit world. And this change isn’t one that many non-profit leaders and fundraisers are ready for. At Veritus, we’ve been speaking about the importance of meaningful connections for years. But the traditional method of using...
What to Do with Your Major Donors After You Close the Books
I was recently on a Live Community Q&A call for our Veritus Group Academy participants and was inspired by the conversation. It was the first call of the year, and the ideas of what to do with your major donors this time of year were flowing. There was so much...
The Problem with Major Gifts Messaging
This post is part-one in a two-part series titled “You Don’t Know Your Donors” This is how major gifts messaging goes bad. Read on and see how it happens. So very sad and frustrating. A donor gave $1,000 to the organization during the last quarter of 2020. It was a...
New Podcast Episode: Get Your Donors Close to the Need
Often, we’re too quick to jump into the solution with our donors and we fail to connect the donor, meaningfully, to the problem we’re working to solve. When done properly, getting your donors close to the need, in human and emotional terms, can have a massive impact...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
