by Richard Perry and Jeff Schreifels | Apr 19, 2021 | Programs, Relationships, YMAD | Impact, Programs, Reporting Back
You know how Richard and I are always talking to you about reporting back to your donor the impact their gifts are making, right? The reason we do it is that the lack of reporting back is still the number one reason why donors stop giving to you. In our experience,...
by Richard Perry and Jeff Schreifels | Mar 24, 2021 | Insiders, YMAD, You Made a Difference | Communication, Impact
We know. Your organization is amazing. Yes, it is. Jeff and I know this. The vision and mission statements are compelling. They are! The new CEO – goodness, could not have found a better one. And she brought those great strategies and connections in. Impressive. They...
by Richard Perry and Jeff Schreifels | Mar 8, 2021 | Outcomes, Programs | Communication, Impact, Reporting Back
“I didn’t hear how my giving was making a difference, so I stopped giving.” This is the too-common statement you might hear from over half of the donors on your active donor file. They gave their gift. You didn’t show them how their giving made a difference. So, they...
by Richard Perry and Jeff Schreifels | Jan 18, 2021 | Donor Service, Management, Relationships | Customer Service, Impact, Reporting Back
During this pandemic we’ve been talking about how best to communicate with donors when you’re no longer able to meet face to face. We’ve stressed that it’s not so important how often you do that, but rather how meaningful your contact is with the donor for your...
by Jeff Schreifels | Nov 24, 2023 | Thanking, touch points, YMAD | Communication, Impact, Thanking
You know that when a donor gives a gift, your first job is to say thank you, as quickly as possible. And folks in our industry (including Richard and myself), have written, conferenced, and webinared this subject to death. But it still hasn’t sunk in. But today, just...
by Jeff Schreifels | Nov 22, 2024 | Thanks, touch points, YMAD | Communication, Impact, Thanking
You know that when a donor gives a gift, your first job is to say thank you, as quickly as possible. Amazingly, colleagues in our industry (including Richard and myself) have written, conferenced, and webinared this subject to death. And it still hasn’t sunk in. But...