Stop Dragging Your Feet: It’s Time to Take Mid-Level Seriously!
Remember last week’s blog, where I touted that Veritus clients saw their major gift revenue go UP by 22% on average, versus the national average of LOST revenue at -4%, based on the Fundraising Effectiveness Project statistics? Well, now we have our mid-level client...
Stop Using Donor Wealth Ratings to Build a Portfolio
I can’t believe I’m still writing about this, but in talking to many MGOs recently, we’re still returning to this issue: using donor capacity rankings (or wealth ratings) as the first criteria when building a major gifts portfolio. Just recently I heard of a large...
Is Fundraising Just a Necessary Evil?
I’ve been feeling a bit melancholy lately. I’m not exactly sure why. Perhaps it’s the daily news I’m reading. Perhaps it’s the lingering winter scoffing at us for wanting spring so badly. It also could be that I’ve had a few conversations recently with non-profits...
The Worst Way to Start a Conversation with a Donor
The worst way to start a conversation with a qualified donor on your caseload is to bring up any topic related to money. Like… After a gift: “We received your gift of X yesterday. Wow, that was an amazing and generous gift! Thank you.” Before an ask or leading into an...
In Case You Missed It… New Podcast Episodes, Webinar Replays, and More (September 2024)
In case you missed it, here’s a recap of our latest podcast episodes, webinars, and more resources to help you raise more revenue for your mission! NEW Podcast Episode: Let People Do Their Jobs It’s all too common in the non-profit sector for fundraising...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
