Question of the Month: How do you move out of a membership, annual giving, or events-based fundraising model?

Question of the Month: How do you move out of a membership, annual giving, or events-based fundraising model?

Is your organization’s fundraising strategy focused primarily on events, membership programs, or an annual giving model? While these strategies can certainly be valuable, they tend to promote a transactional giving mindset that limits the organization’s...
Have You Discovered the BEST Strategy for Mid-Level and Major Gifts Success?

Have You Discovered the BEST Strategy for Mid-Level and Major Gifts Success?

When Richard asked me if I wanted to join his major gift consultancy back in 2009, he had already established the backbone of the strategy, structure, and process of what we now call The Veritus Way of Major Gifts. But Veritus Group itself didn’t come to life until we...
Client Corner: “Veritus is my go-to source for major and mid-level gift information.”

Client Corner: “Veritus is my go-to source for major and mid-level gift information.”

Today’s Client Corner article features an interview with Maureen Gregory, Director of Leadership Gifts for Freestore Foodbank. As Maureen Gregory tells it, she “fell into fundraising.” Just out of school, she was working as a waitress when a fellow restaurant...
ChatGPT Did NOT Write This Headline (But It Probably Could Have)

ChatGPT Did NOT Write This Headline (But It Probably Could Have)

This almost certainly isn’t the first time you’ve read about artificial intelligence (AI) and its impact on non-profits. If it is, let me be the first to welcome you back from whatever remote mountain cave you’ve been hiding in for the last few months. AI’s presence...