Improve Your Donor Relationships by Focusing on This ONE Thing in 2023
Recently, I was out with a bunch of friends for happy hour just outside Philadelphia. One of my friends had his cousin Chris (not his real name) visiting from San Diego. Chris is 31 and a top corporate lawyer in his area, making a high six-figure salary. He did his...
Why You Need to Build a Partnership Between Direct Response and Major Gifts
Back in October, we hosted a live Q&A where we invited Steve Harrison, President of CDR Fundraising, and Jennifer Miller, Executive Creative Director of Moore, to join our team and discuss how direct response and major gifts can partner together to engage your...
The Four Types of Donors to Consider When Building a YMAD
As year-end approaches, so does the rush to make sure there’s a “You Made a Difference” (YMAD) piece ready for your communications in the new year. For today’s blog, I’m going to share with you a way to create impact-based touch points that are inclusive of all your...
How to Stay Calm When Donors Get Anxious or Demanding in Tough Economic Times
In my last blog, A Roadmap for Fundraisers in Difficult Economic Times, I made the point that you can usually beat a slow economy by properly managing your major gift program. The other point I made was that when times are tough, donors become more discerning and...
Question of the Month: What does it really mean when a donor says “no” to your request for a gift?
Some people may think that a fundraiser’s job is to get donors to say “yes.” But that’s not accurate. As fundraisers, our job is not to pressure donors toward any specific action, but to align with the donor on where they are, and what matters to them. The way you...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
