Where Should I Put My Efforts?
You might have just read this headline and said to yourself, “I can tell this is going to be really boring stuff – I really don’t need to read or do this!” Well, if you’re thinking this, let me tell you a story. I have had two situations in the last few months in...The Mid Year Major Gift Check List Series of 5: #2 Which Donors Require More Of Your Time?
It’s really hard for me to believe that a seasoned major gift professional will, in a moment of major gift suicide, tell his team to just “mail the caseload an ask!” And yet, it happens all the time. And when it does I just hold my head in utter despair wondering what...7 Pillars of Major Gifts – Pillar #2: Make Sure You Have the Facts!
In this seven part series we’re talking about what makes for the ideal major gift program. So far we’ve established that it is important to have the proper context for major gift fundraising – an ideal structure and organization for this important high touch...Are Your Donors Qualified? Part 2
I hope you’ve had a chance to read my previous post on why it’s important to qualify every major donor on your caseload. Discussing qualifying donors makes me think about our everyday relationships and friendships. Usually, you don’t just decide to make...Are your donors QUALIFIED?
Here is something I see all the time in non-profit fundraising and it’s got to STOP now!! A donor who has a fairly long history of giving, $50 here, $100 there in response to regular mail or e-appeals, suddenly gives a big check for $1,000, or $5,000. That’s awesome,...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
