Why Your Donor Doesn’t Talk About Their End-of-Life Charitable Plans

Why Your Donor Doesn’t Talk About Their End-of-Life Charitable Plans

“How many of your donors have made a planned gift?” A question like this, or really anything related to “planned giving,” strikes terror into your heart and the hearts of every other fundraiser I know, especially those who are not planned giving officers. The concept...
Question of the Month: How do you communicate with major donors who never respond to your outreach, but they do continue giving?

Question of the Month: How do you communicate with major donors who never respond to your outreach, but they do continue giving?

You probably have a donor like this on your caseload: one who gives consistently every year but never responds to any outreach from your organization. How are you supposed to communicate with a donor if they never answer any of your phone calls or emails? Before you...
What’s the Antidote to Frustration? Persistence.

What’s the Antidote to Frustration? Persistence.

One of the most frustrating things about being a frontline fundraiser is that donors don’t do what you want them to. I mean, if they would just answer your email, pick up the phone, agree to your meeting, and say yes every time you asked for a gift, your life would be...
Two Simple Steps Helped a Donor Go from $50,000 to $1,000,000

Two Simple Steps Helped a Donor Go from $50,000 to $1,000,000

Just recently, one of our coaches at Veritus posted in our Slack celebrations channel about an MGO she is working with. This MGO grew her relationship with a donor who gave $50,000 in 2020 and then recently gave a $1,000,000 gift, with more to come. How did the MGO do...
Have You Tried Being a Donor?

Have You Tried Being a Donor?

Have you experienced how it feels to give your money to a mission you care deeply about, but then you never hear back about the difference it made? It can make you feel invisible and not connected meaningfully to that organization. I recently wrote a blog about...
What Journalism Can Teach Us About Fundraising

What Journalism Can Teach Us About Fundraising

One of the best things we can do for ourselves is look at how someone else is doing their work and explore how to apply it to what we do in fundraising. Take asking questions, for example. Most fundraisers consider themselves able to have a congenial conversation with...