Pursuing a Path to Action
When I started reading Collecting Courage, it made me uncomfortable. As a middle-aged white male, it was challenging to read. But, as I continued to read story after story of Black and brown fundraisers’ experiences, I saw this collection of stories as a real...
Ask Your Donors for Gifts That Are Soul Filling
In my last blog, I talked about how to me, summer is space. Space for many things, including cleaning out mindsets that can get in your way. Mindsets like those that limit you from asking donors for increases or significant gifts. If you haven’t had a chance to go...
Donors Usually Do What They Want
You’ve probably experienced it. You decide on a course of action. You are absolutely convinced it is right. You make a decision. Then more info comes in and you change your mind because the new info has convinced you that the new direction is the course you WANT to...
How to Handle Donor Fatigue
There’s a lot of chatter about donor fatigue out in the marketplace. So, I thought I would Google it. I asked for the signs that donor fatigue is occurring. Google said: Reduced frequency of donations. Smaller donation amounts. Unresponsiveness to calls, emails, and...
How to Humanize Your Fundraising Communications
Over the past four decades, I have watched the interplay between fundraising communications based on facts and information, versus messaging that uses human and emotional terms. It has been a fascinating journey. One where all my early certainty about what is needed...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
